Taking India's Soft Power to the Global Stage: Shriji Speaks
at the Prestigious 'Ideas for India' Conference in London

On 29th May 2026, Shriji Dr. Lakshyaraj Singh Mewar participated in the prestigious 'Ideas for India' Conference at the iconic Royal Lancaster London, joining global leaders, policymakers, entrepreneurs and thought leaders to deliberate on India's evolving role in shaping the future world order.

Organised by Bridge India, the independent UK–India public policy think tank, the annual conference forms the flagship event of India Week, bringing together more than 1,200 delegates from across government, business, academia, media and civil society. This year's discussions focused on the drivers of India's next decade of economic growth, addressing critical issues such as geopolitical supply chains, the UK–India trade partnership, artificial intelligence, workforce transformation and strategies to accelerate private sector investment. The conference concluded with an exclusive Black-Tie Celebration Dinner, fostering high-level dialogue and international engagement.

At the session titled "Communicating India's Soft Power" Shri Lakshyaraj Singh Mewar
joined fellow speaker Ms. Rageshwari Loomba, with Ms. Sangeeta Waldron as moderator.

Shriji was among a distinguished gathering of global voices that included Lord Karan Bilimoria, Founder of Cobra Beer; senior journalist Rajdeep Sardesai; political leader Anish Gawande and eminent business leaders Prof. Selva Pankaj and Raja Ganapathy. The forum reinforced India's growing influence on the global stage while strengthening strategic, economic and cultural ties between India and the United Kingdom.

A defining highlight of the conference came on its final day, when Shriji took centre stage as a featured speaker in the panel discussion 'Communicating India's Soft Power.' Joining acclaimed actor, singer and author Raageshwari Loomba, the session was moderated by communications expert and Bridge India Advisory Board Member Sangeeta Waldron.

The thought-provoking discussion examined India's extraordinary civilizational strengths and explored how the country can more effectively project its cultural heritage, historical narratives and democratic values to the world. Addressing the paradox that a single city such as Dubai attracts more annual tourists than India despite India's unparalleled cultural wealth, the panel explored the need for a more strategic global narrative around the nation's heritage and identity.

Drawing upon Mewar's living legacy of over 1,500 years, Shriji shared perspectives on the enduring power of heritage as an instrument of cultural diplomacy. The conversation highlighted how India's 30-million-strong global diaspora, timeless storytelling traditions, artistic excellence and civilizational values can together enhance tourism, deepen international goodwill and strengthen India's global standing. His participation reaffirmed the House of Mewar's continued role in championing India's cultural legacy on international platforms and advancing meaningful dialogue on the nation's soft power in the twenty-first century.